CHRIS HART

Get in touch
chrishartcopy@gmail.com

Brand Copywriter in an OLIVER Agency Creative Studio, at Motability Operations.

I have an MA in Publishing, but I found my love in writing.

I’m an AI Champion. My HarMOny GPT is the most-used AI tool at MO.

HOW DO WE CAST IN STONE THAT WE ARE SERIOUS?

— NIEDER, GIVER

I rewrote MO’s whole website in six months.

I lead tone of voice. I helped revamp our TOV and created tailored mini guides for each team. And ran over 15 TOV workshops, with unique exercises.

Some of my best work has been:

  • Names, stories and purpose messages for our offices

  • Event signage for Motability Scheme Live

  • Easels for comedy group Abnormally Funny People

In our studio, I write video scripts and go on shoots across the UK. On the day, I direct the talent, including high-profile ambassadors like Mark Ormrod and Robyn Love.

Created a TOV GPT called HarMOny. This is the most used GPT at MO, with over 7100 conversations logged.

I’ve been trained by senior Oliver writers on conceptual copywriting. I’m about to go on a D&AD course.

MY MOTABILITY OPERATIONS COPY

MY BARCLAYS COPY

I spent five years in Barclays’ Creative Studio.

I worked in intense sprints, with UX designers and researchers. I specialised in lending.

I wrote everything from care home pages to Book Club posters, to promote our club.

My Pingit post won a Best idea that never happened award, meaning it was loved but never used.

MY VOLUNTEERING aND SOCIAL CLUBS

I organise and run volunteering days every year, and social clubs.

We’ve volunteered at:

  • Blackfriars Settlement

  • Westway Trust

  • Freightliners City Farm

I also run:

  • Book Club

  • Games Club

  • Our FPL leagues

  • Parents and Carers Network